Wednesday, September 30, 2009

From the NY Times, an announcement of Disney's latest foray into books, this time online.

NYT: The Walt Disney Company hopes an ambitious new digital service it plans to unveil on Tuesday will transform how children read its storybooks. In what it bills as an industry-defining moment — though rivals are sure to be skeptical about that — Disney Publishing plans to introduce a new subscription-based Web site. For $79.95 a year, families can access electronic replicas of hundreds of Disney books, from “Winnie the Pooh and Tigger Too” to “Hannah Montana: Crush-tastic!” More...

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