Wednesday, June 24, 2009

One magazine thrives in print

With all the dire reports of print magazines and newspapers being put out of business by the availability of digital (and usually free) sources for news, it's encouraging to see that one news magazine has actually increased its print presence. Here's The Atlantic's take on how The Economist did it.

The Atlantic (Michael Hirschorn):
Newsweek’s recent decision to get out of the news-digesting business and reposition itself as a high-end magazine selling in-depth commentary and reportage follows Time magazine’s emergency retrenchment along similar lines... Both newsweeklies are seeking to avoid the fate of U.S. News & World Report, which after years (decades?) of semi-relevance gave up on the idea of weekly publication entirely.

Given that even these daily digests are faltering, how is it that a notionally similar weekly news digest—The Economist—is not only surviving, but thriving? More ...

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